Cookie policy

Last updated October 4, 2026

This policy explains the cookies and similar technologies FreshBookings, Inc. uses on the FreshBookings website and app, and how you can control them. For how we handle personal data in general, see our privacy policy.

1. What cookies are

Cookies are small text files a website saves in your browser. They let the site remember you between pages and visits. “Similar technologies”, such as local storage, work in the same way, and this policy covers them too. First-party cookies are set by us. Third-party cookies are set by another company, such as an analytics provider.

2. Cookies we use

Strictly necessary

These keep you logged in to the FreshBookings app, keep your session secure and remember your cookie choices. The app and the booking form can’t work without them, so they don’t need consent.

Analytics

These show us how people find and use our website and app, so we can improve them: pages visited, buttons clicked, the site you came from, your device type and approximate location. Where the law requires it, including in the EU and UK, we set these only if you agree.

Cookie	Provider	Purpose	Expires
`_ga`	Google Analytics	Tells visitors apart, so visits can be counted	2 years
`_ga_<ID>`	Google Analytics	Keeps track of the current visit	2 years
`ph_<key>_posthog`	PostHog	Tells visitors apart and records how the site and app are used	1 year

We don’t use advertising or retargeting cookies, and we don’t sell what analytics tells us.

3. Analytics providers

Google Analytics is provided by Google LLC. Read how Google uses data at policies.google.com/technologies/partner-sites.
PostHog is provided by PostHog, Inc. Read its privacy policy at posthog.com/privacy.

4. On a business's own website

When a business adds the FreshBookings booking form to its own website, the form uses only the strictly necessary storage it needs to take a booking. Any other cookies on that website belong to the business, and its own cookie policy covers them.

5. Your choices

On our site: where we ask for consent, analytics cookies stay off unless you accept them. To change your choice, clear the cookies for our site and you’ll be asked again on your next visit.
In your browser: you can block or delete cookies in your browser settings. Blocking strictly necessary cookies will stop you logging in to the app.
Google Analytics: you can opt out on every site with Google’s opt-out browser add-on.
Global Privacy Control: if your browser sends a GPC signal, we treat it as a refusal of analytics cookies.

6. Changes to this policy

If we add or change the cookies we use, we’ll update this page and the date at the top, and ask for your consent again where the law requires it.

7. Contact us

Questions about cookies: support@freshbookings.co.